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COLLECTING PERSONAL INFORMATION
"Personal Information" may include information such as your name, postal address, email, and telephone number. You voluntarily provide this information to us, for example, when you register with our Digital Property or make a request for information or services. We may use this information for purposes including responding to your requests as well as to provide you access to interactive features (i.e.. conferences or webinars). See the section entitled “How We Use Information” for more detail.
We do not sell or rent your Personal Information to others except as otherwise disclosed in this policy. If necessary, our Digital Property may collect payment and payment instrument information from you for the purpose of billing you for products, services, or event tickets you purchase through our Digital Property. If you elect to use our “Refer-A-Member” service in order to tell someone else about us, we will ask you to provide your email address and the email address of the individual you wish to inform. We will use this information to send a one-time automated email inviting them to visit our Digital Property and indicating the invitation arose from your suggestion.
COLLECTING NON-PERSONAL INFORMATION
We use third party operational service providers (see “Information Sharing ” below) and technology that can collect and transmit information that is associated with computers and devices that visit our Digital Properties. Data gathered via these technologies do not personally identify you. Although the term "cookie" commonly is used to refer to a small text file stored on a computer that can log visits to web sites and/or can contain log-in information so you don’t have to re-enter information each time you visit, we will use the term "cookie" to refer generically to any technology that can collect or transmit information about visits to our Digital Properties. "Cookie" information typically includes such data as the referral web domain, the type of operating system and browser you are using, mobile device identifiers, the date and time of your visit, location data, information relating to activities on our Digital Properties (e.g.. “clickstream” data) and other technical attributes of visits to our Digital Properties. We use the information collected through cookies to analyze trends, administer our Websites, track movements on our Website or applications Digital Properties and gather aggregate demographic information about visitors so we can continually improve our Digital Properties.
You may stop or restrict cookies on your computer or purge them from your browser by adjusting your web browser preferences and you should consult the operating instructions that apply to your browser for instructions should you wish to do so and in general to determine how best to configure your browser settings to meet your requirements. Note that if you “turn off,” purge, or disable cookies, although you may still use our Digital Property, you may not be able to use all of the features, functions, or services available on our Digital Property.
HOW WE USE INFORMATION
- Conduct internal research;
- Operate and administer our Digital Properties;
- Respond to your requests for products, services, and/or information;
- Communicate with you about IAB products, services, events, promotions, and other items we believe will be of interest to you;
- Fulfill your purchases or registrations; and
- Provide member services including publishing a directory for members.
ADVERTISERS, CO-SPONSORS, AND LINKS TO OTHERS
Our Digital Property may contain or display information from sponsors, co-sponsors, advertisers, operational service providers, or others that offer to make information, products, and/or services available, and/or that provide opportunities to participate in promotions or engage in activities or that link or redirect your browser to other websites, web pages, materials, or organizations. We may also use third parties for the purpose of administering, operating, configuring our Digital Property, maintaining and providing internal support for our Digital Property and Content on our Digital Property, to display and serve advertising on our
Digital Property, for distributing our online, email, messaged, or web-based newsletters and other information. We will refer to these third parties as our "operational service providers." Even if we have a relationship with a third party you may encounter or see on our Digital Property, the advertising, links or references to third parties or any of their websites, including any cookies or other technology they may use, are not under our control and they have their own terms, conditions, policies, and practices that apply to you in connection with their websites, including those concerning collection, use and disclosure of your information (including Personal Information).
Some IAB services, such as seminars, educational events, conferences, newsletters, and discussion groups, may be co-sponsored in conjunction with other companies that are not under the control of the IAB. Whenever we are involved in the provision of such services, we will disclose the name of our co-sponsor. Co-sponsors of these IAB services are not under our control and when you participate, register, or engage in other online activities related to these co-sponsored IAB Services, you should be aware that you are providing your information, which may include Personal Information, to us and the co-sponsor, and that their policies, practices, terms and conditions, and not ours, apply to their collection and use of your information.
We encourage you to be aware when you leave our Digital Property or take advantage of advertised offers, links or other references, many of which may direct you or your Internet browser to websites or web pages of another party. You should read their privacy statements and the terms and conditions that apply because we are not responsible for any of the terms or conditions, privacy practices, the content, functions, features, activities, and/or transactions you may engage in when you are not using our Digital Properties.
We may share Personal Information with our operational service providers to assist us in connection with our Digital Properties, or other services we provide.
We also currently use an operational service provider to measure our Digital Property traffic and it may also collect information (but not Personal Information) about your use of our Digital Properties to help us improve our Digital Properties. If you would like more information about how the operational service provider we use for this service collect and use this information, please visit: https://support.google.com/analytics/answer/6004245 and http://webtrends.com/terms-policies/privacy/privacy-notice .
We also reserve the right to share Personal Information:
- When compelled by a governmental agency, law, regulation, a court or other legal process;
- If we believe you are or may be a threat to safety, security, property, interests or rights of us or anyone else;
- In order to investigate, respond to or resolve problems or inquiries or protect, enforce or defend our rights, assets and/or interests; and
- In a merger, acquisition, change of control, partial or total sale or transfer of assets including in a bankruptcy proceeding, joint venture, or other business combination.
If you register on or with our Digital Properties, you are agreeing and consenting to receive information and updates about your use of our Digital Properties or our Services for which you register. You may opt out of receiving marketing email communications from us by sending an email to [email protected] or by following the unsubscribe instructions we will include in each email we send you.
See the section above on “Advertisers, Co-Sponsors, and Links to Others” for more details on your choices with operational service providers.
As you may appreciate, the Internet is a public network and we cannot guarantee that communications between you and the IAB or others to, through, or from our Digital Property, will be free from unauthorized access or interference by third parties. By using our Digital Property, you are agreeing to assume this risk and any and all responsibility and liability that may arise. We have put in place reasonable procedures to help safeguard information and we limit access to your Personal Information to only those employees who need access in order to perform their duties.
UPDATING PERSONAL INFORMATION ABOUT YOU
We will provide you with a mechanism to allow and enable you to correct or update the Personal Information in our current records that we have obtained from you. You can review and change your Personal Information by contacting us by email at [email protected] or by telephone at 212.380.4728. Certain Personal Information may not be changed without authentication and you may be asked to provide additional information to allow us to verify your identity in order to change those. If you ask us to remove your Personal Information, we reserve the right to retain as much of your Personal Information and for so long as necessary to comply with our legal, regulatory, internal audit, and record-keeping requirements.
For questions relating to privacy, we can be contacted at: [email protected] or by mail, proper postage prepaid, at Interactive Advertising Bureau, Inc. 116 E. 27th Street, New York, New York, 10016, Attention: Privacy Administrator.Source: www.iab.net